About It's On the Plus Side


Private viewing and styling in our studio by appointment XX CZ
Phone: (618) 6468 8351 
Email: info@itsontheplusside.com.au 

Wholesale inquiries and orders are welcome. Please contact us by phone or email, above. 
It’s on the Plus Side was established due to the lack of size 14+ clothing being available in Australia. Most of what was available was “old lady”, unflattering and depressing styles. 
In 2008, Its On The Plus Side opened a shop front in Scarborough, a beach side suburb of Perth, Western Australia.The store features 168 sq metres of fashion. It carried many lines imported from the USA and other parts of the world. Knowing that there were women on the other side of the country and New Zealand that were in the same predicament of not being able to find fashionable clothes that fit, an online store was set up so that all plus size women could have a choice as to the clothes they could buy. 
In 2012 the Plus Side Label was born. From the launch of the Femin-A-Luscious collection, media and the public were saying that the designs were groundbreaking for Plus Size Fashion. Incredible illusionary design features were used to compliment the curves of of the wearer, accentuating lush-a-liscious assets whilst camouflaging the bits that were less wanted. 
The Plus Side Label has shown at trade shows with interest growing worldwide both from retailers and the online community.